Sophisticated Hand Care

Plainly takes hand care to the next level. With our expertise and sole focus on luxurious hand care, we offer an exceptional portfolio of highly effective treatments formulated specifically for hands. 

Sophisticated Hand Care

Hand care made in germany - based on innovation and decades of experience

Our products have been developed in collaboration with innovative German cosmetics laboratories with over three decades of experience and more than 350 patents. The Plainly portfolio is the ultimate expression of our hand care expertise and a manifestation of our mission to take hand care to the next level. Made with the purest ingredients and luxurious oils, our innovative and smartly curated formulations naturally enhance the skin and please the senses – formulated explicitly for hands. All products are made with up to 98% natural ingredients, are dermatologist-tested, vegan and cruelty-free.

Obsessed with perfection

We have taken several years to perfect our unique formulations and portfolio. We uncompromisingly invest in the purest, most innovative ingredients and materials and take the time to research, create and refine our formulations, packaging and notes. Because perfection takes time. We develop and produce in Germany. From the beginning, we have collaborated directly with regional suppliers and manufactured in small batches. That means that our products are made at the highest levels of quality.

Luxurious Clean Beauty

Our products have been developed in collaboration with innovative German cosmetics laboratories with over three decades of experience and more than 350 patents. The Plainly portfolio is the ultimate expression of oue hand care expertise and a manifestation of our mission to take hand care to the next level. Made with the purest ingredients and luxurious oils, our innovative and smartly curated formulations naturally enhance the skin and please the senses – formulated explicitly for hands.
We refrain from using silicones, parabens, synthetic fragrances and dyes, sulfates, PEGs, microplastics. All products are made with up to 99% natural ingredients, are dermatologist-tested, vegan and cruelty-free.

Packaging with impact

Every element of the packaging for Plainly skincare is imbued with meaning, every design choice is conscious. In a beauty industry where style often leads over substance, this is packaging that strips away the excess, celebrates transparency and acts as a direct translation of product and brand. Only the essential is communicated, with subtle flourishes that reward inspection; descriptions are free from hyperbole and scents are represented by colour dots, while an inner pattern provides a moment of surprise and a triangle motif references the brand’s Bavarian roots.
All Plainly products come in sand-blasted glass bottles with enhanced grip and are sized to fit comfortably in the hand. The design is screen-printed rather than using a label, adding to comfort and reducing wear. The design of the outer packaging is screen-printed on Gmund Colors Matt paper with embossed titles. The paper is CO2-neutral and Cradle to Cradle Certified® Silver.

Science-based CLEAN formulations

We have taken several years to perfect our unique formulations. We uncompromisingly invest in the purest, most innovative ingredients and materials and take the time to research, create and refine our products. Our science-based, highly curated and luxurious formulations satisfy the distinctive needs of every hand type by combining carefully selected premium ingredients with innovative research. Every ingredient is there for a reason with the precise concentration to enhance the natural functions of the skin; without preservatives, chemicals, synthetic fragrances or any other unnecessary ingredient or additive.
One of our hero ingredients is the highly exclusive Cacay oil - our secret to youthful skin. This renerating and nourishing oil is purely organic, rich in vitamin E for cell renewal and is a natural supplier of vitamin A for skin regeneration and hydration - the most essential vitamin for hydration and cellular growth of the skin. Plainly combines a wise blend of essential oils such as meadow-foam oil, fermented argan oil, licorice oil and magnolia bark extract to deliver long-lasting moisture and improve the health of the skin.

Sophisticated scent profiles

Our sophisticated, natural scent profiles are derived from organic essential oils and are formulated with the traditional fragrance pyramid of a base, middle and top note. It took us over a year of formulating with a Swiss perfumer to achieve natural scents that meet the expectations of a fine fragrance and become addictive to our customers.

Excellence in quality, design and sustainability

Our timeless design has been developed with Winkreative, a global branding and design agency headed by Monocle’s Tyler Brûlé. It embodies both the sophistication and innovation of our brand and is deeply inspired by our Munich heritage. All of our luxurious products are carefully filled in glass and wrapped in our beautiful hand-crafted packaging, printed on the finest Gmund paper from the heart of Bavaria.

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